E-Advocacy: Use Facebook

  

One other way to use the internet is to create a facebook group that is focused on your advocacy effort. Facebook is good for online advocacy because it is a system that people are already using, it allows you to message your group when required. You can also put up links, video, and pictures.

When using facebook as a campaign tool the first task is to build the size of the group by using your contacts and the contacts of other supporters to make the groups as big as possible.

Once you have a base of support you can use facebook to mobilize whatever action you are going to take. 

Having a moderator is a good idea to follow the postings, to make comments on postings, lead the discussion, and ensure that content on the group site is relevant.

The title of the group is important and should contain important keywords so that potential supporters and search engines can find your group.

Social tagging: > >

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